Strategic Leadership for Startups Ready to Scale

Smiling woman with dark hair in a black t-shirt seated near large windows with city skyline in background.

I help startups turn vision into scalable growth.

I’m a San Francisco based GTM and operations leader, advisor, and angel investor with 12+ years of experience building and scaling new business lines.

I partner with founders to:

  • Design and execute GTM strategies that unlock product–market fit

  • Build scalable operations and high-performing teams

  • Drive growth under resource constraints

At Airbnb, I helped transform incubation-stage bets into global businesses. Today, I bring that same playbook and executional rigor to early-stage companies ready to scale faster and smarter.

Learn More About Me

 How To Work With Me

Fractional Leadership

Format: 10 to 40 hours per week

Advisory

Format: Ongoing calls and async support

A woman giving a presentation in a conference room with a brick wall, a large screen, and seating area including a green armchair and a wooden side table with glass bottles. There is a sign reading 'MOTEL' on the wall.

Speaking Engagements

Format: Events, fireside chats, and more

Learn More

Helping Startup Founders Scale with Clarity, Speed, and Compassion

Clients & Collaborators

I've worked with a range of teams across different stages and industries:

Icons of a globe, a person, and a store, connected by an arrow, representing global commerce or online shopping.

Global Logistics Platform (Series B)

General Manager (Interim), New Business

Hired by Founder / CEO to launch and scale a new business in response to new U.S. tariff policies.

Icon of a person with three stars above their head and giving a thumbs-up sign

Education Travel Marketplace (Pre-Seed)

Fractional COO & Advisor

Fractional COO & Advisor to a global marketplace connecting families with education and adventure programs for teens.

Icon of a person with gear, representing team or collaboration.

Social Events Platform (Series A)

Advisor

Advisor to Founder / CEO of a fast-growing marketplace for events & experiences, supporting strategy, growth, and category expansion.

Line drawing of three tall office buildings.

Retail Leadership (Late Stage)

Consultant

Consultant on organizational design, customer experience, and product trends for globally recognized brands.

Ready To Build Together?

Whether you need a hands-on operator, a strategic advisor, or fractional leadership to help your team scale, I’d love to connect!